The Toy Box - Season 1
Role: Art Direction, Design, Illustration, Product
This was probably one of the quickest concept to shelf projects I have ever worked on. A few weeks before Christmas break I was asked to work on a secret project - not until after I had signed several NDAs was I given the full scope of the project. Over the next 8 weeks I crunched with a very small team to execute branding, product, photo shoots, packaging, instructions, POP & POS for three items. This was a true testament to what a small dedicated team is capable of, taking a development cycle that typically take 18+mo and condensing it to 2.
Product: Ethan Wood
Copy: Jim Lincoln